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Tips for creating awesome Tape videos

Follow these best practices to deliver the most effective messages on Tape

Point to the CTA

If you use one, drive viewers to click on the Call To Action button by  pointing to the bottom center area of the screen where the button is.

Start with 10-20 sec.

Make the first post in your video story a message that gets to the point within 10-20 seconds. You can always add more posts after!

Wave to the Camera

Wave or add movement in the first few seconds of your video. The motion makes our animated GIF previews super compelling.

Vertical Video

Record your content in vertical video format (9:16). This format creates the most personal mobile video experience.

Smile!

Smile and be conversational! Creating a personal connection with your customer starts with making them feel comfortable :)

Add More Posts

After your initial post that captures the heart of your message, feel free to record as many additional posts for your story as you want. We can also add existing videos from other platforms!

Technical Specifications

We support the two most common consumer video formats which are MP4 and MOV.

Video Formats

Technically, files can be as large as you need them to be! That being said, we encourage you to split longer videos into multiple posts / files within a story.

File Sizes

Tape is proudly built by Unicorn Science, Inc.
2212 Brenta Pl • Venice, CA • 90291

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©Copyright 2019 All Rights Reserved

Tape is proudly built by Unicorn Science, Inc.
2212 Brenta Pl • Venice, CA • 90291

Resources

Stay In Touch

©Copyright 2019 All Rights Reserved

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